A series of fashion films created for Johaug’s SS25 collection.
Built around movement, athleticism and a clean visual language, the films combine the energy of performance wear with a refined fashion sensibility.
Client: Johaug
Agency: FredJonny
Art Director: Monessa Tørge
Director: Fred Jonny
Producer: Vegard Mordal
Cinematographer: Espen Olsen
Hair: André Kløvstad
Makeup Artist: Linda Wichman
Gaffer: Daniel Berrum
Editor: Alex Holm